"Changing people's perceptions by changing people's lives"
Empowering Connections, Driving Results
At Trinity Group, we specialise in face-to-face and field sales marketing, bringing a personal touch to each campaign we undertake.
Founded over two decades ago by our co-founders Paul and Danny, our journey began with a vision to transform traditional sales and marketing approaches. Now, with established offices across Ireland, the UK, the USA, and Australia, we stand as leaders committed to setting industry standards.
Meet the Trinity Team!
At Trinity Group, our people are at the heart of everything we do. Our team of dedicated professionals combines passion, expertise, and innovation to deliver exceptional results for our clients. Get to know the individuals driving our success and learn more about the faces behind Trinity Group’s mission to create meaningful connections and lasting impact.
Founder + CEO
Paul Keegan
With 20+ years of experience in sales, marketing and management, Paul's extensive knowledge of the industry gives him a unique perspective on how to market products effectively to the people who need them most.
General Manager
Jamie Keegan
Jamie oversees operations across all our offices, ensuring efficiency and alignment with our strategic goals. As a dedicated leader, she focuses on streamlining day-to-day activities, fostering collaboration, and supporting teams to achieve their best.
Head of Fundraising – UK
Carl Street
An experienced fundraising and engagement leader with a people-first, purpose-driven approach. With a background spanning face-to-face fundraising, telemarketing, festivals and events, they are passionate about building high-performing teams, strengthening supporter relationships and driving sustainable growth. Known for leading with empathy and integrity, they are committed to values-led leadership and creating environments where people can thrive. They are now seeking their next opportunity to help an organisation create lasting impact.
Client Services Manager IRE
Clodagh Whelan
Clodagh brings a background in digital marketing and communications to her role as Client Services Manager at Trinity Group. Having previously led the company’s social media and content strategy, she developed a strong understanding of how storytelling and engagement support impactful campaigns.
Now working closely with Trinity’s charity partners, Clodagh focuses on client communications and campaign coordination, helping ensure campaigns run smoothly and deliver meaningful results.
Client Account Manager – UK
Emily Griffin
Leading client relations and business development for Trinity Group UK, building lasting partnerships, driving strategic account growth, and championing ethical employment practices. Previously MD at Blind Tiger Bars Ltd, I bring hands-on experience in business and brand development to help position Trinity as a market leader. I work best at pace: quick decisions, long-term thinking.
Call Center Manager
Ingrid Subramaniam
Ingrid leads our call centre team, ensuring agents deliver exceptional customer service to our supporters every day. She provides guidance, support, and training to help the team excel, creating a seamless experience with every phone call.